Audience Research


Who would want to see our film?
 
The main audience for this film would be teenagers, although we would put an age of 12 or 12A. This is because some younger ages may not like the change in the genre as it has action and some crime involved. Younger ages may prefer happy, cheerful films to enjoy with family but our film is more for teenagers who are a little bit older.

Who most likely to see it?

Any ages above 12 can view it but the most common ages will probably be around 13-17 to find out more precise age recommendation we could produce a questionnaire which would be completed by different ages to see who would watch it, this may also change the BBFC.
 

Audiences of other similar films?

Home Alone- Home alone has a typical Christmas audience of families as it is described as a family comedy. It has the BBFC as a PG which may recommend very young children may have to have parents permission.

Bad Santa- Bad Santa has a different audience to a lot of other Christmas films as the BBFC is a 15, this is shown as well as being a comedy and crime drama. This shows that the audience is not suitable for anyone younger than 15 meaning the film is meant for teenagers.

Elf- Looking at the genre of this film (fantasy/family/comedy) this movie has a target of families considering its genre is family. This shows two possible ages/generations to watch this film, the younger children in the family and the parents. In this case the main audience is the children and the second main is the parents. The film is a PG suggesting young viewers.

Miracle of 34th Street- This film has a genre of family and fantasy and has a BBFC of U which shows it can be viewed to absolutely any age making the audience very wide but suggests its main audience is young children.

Overall from these four well-known Christmas films the main audience is aimed at families and is comical. Some films make the narrative more suitable for older ages but the majority of this genre is aimed at young children as the main age certificate is U or PG.